Welcome to São Paulo, a sprawling metropolis that serves as Brazil's cultural and economic powerhouse. Known for its vibrant arts scene, diverse culinary offerings, and rich history, São Paulo is a city that never sleeps. From the bustling streets of Avenida Paulista to the tranquil beauty of Ibirapuera Park, São Paulo offers a unique blend of experiences that cater to every type of traveler.

Founded in 1554 by Jesuit missionaries, São Paulo has grown from a small village into one of the largest cities in the world. Its history is reflected in its architecture, with colonial-era churches standing alongside modern skyscrapers. The city's diverse population, a result of waves of immigration from Italy, Japan, and the Middle East, has created a melting pot of cultures that is evident in its food, festivals, and neighborhoods.

São Paulo is a city of contrasts, where you can enjoy a gourmet meal at a Michelin-starred restaurant one day and savor street food from a local market the next. The city's cultural scene is equally diverse, with world-class museums, theaters, and galleries offering a glimpse into Brazil's rich artistic heritage. Whether you're a history buff, a foodie, or an art lover, São Paulo has something to offer.

Before you embark on your journey, consider booking your accommodations through VRBO or Hotels.com to find the best accommodations that suit your needs.

Day 1: Arrival in São Paulo

Afternoon

Arrive at São Paulo's Guarulhos International Airport and transfer to your hotel. After settling in, take a leisurely stroll around your neighborhood to get a feel for the city. Consider staying in the vibrant area of Vila Madalena, known for its bohemian vibe and street art.

Evening

Kick off your São Paulo adventure with dinner at Figueira Rubaiyat, a renowned restaurant famous for its Brazilian barbecue and stunning fig tree centerpiece. After dinner, explore the lively nightlife in Vila Madalena, with its array of bars and live music venues.

Day 2: Exploring São Paulo's Cultural Heart

Morning

Start your day with a visit to the Museum of Art of São Paulo (MASP), home to an impressive collection of Western art. The museum's unique architecture, with its glass and concrete design, is a sight to behold.

Afternoon

Head to Ibirapuera Park, São Paulo's answer to Central Park. Enjoy a leisurely walk or rent a bike to explore the park's beautiful landscapes and cultural institutions, including the Museum of Modern Art.

Evening

Dine at Maní, a Michelin-starred restaurant offering innovative Brazilian cuisine. After dinner, catch a performance at the São Paulo Municipal Theatre, a stunning venue known for its opera and ballet productions.

Day 3: Historical São Paulo

Morning

Discover the history of São Paulo with a visit to the São Paulo Cathedral and the Pátio do Colégio, the site where the city was founded. Take a guided tour to learn about the city's colonial past.

Afternoon

Explore the Liberdade neighborhood, home to the largest Japanese community outside Japan. Visit the Liberdade Street Market for unique souvenirs and delicious street food.

Evening

Enjoy a traditional Japanese dinner at Jun Sakamoto, a top-rated sushi restaurant. Afterward, relax with a drink at Bar do Juarez, known for its caipirinhas and lively atmosphere.

Day 4: Art and Architecture

Morning

Visit the Pinacoteca do Estado, one of Brazil's most important art museums, showcasing Brazilian art from the 19th century to the present. The museum's beautiful building is a work of art in itself.

Afternoon

Take a guided tour of the Copan Building, an iconic example of modernist architecture designed by Oscar Niemeyer. Enjoy panoramic views of the city from the rooftop.

Evening

Dine at Terraço Itália, a restaurant offering breathtaking views of São Paulo's skyline. After dinner, head to JazzB for a night of live jazz music.

Day 5: Day Trip to Campos do Jordão

All Day

Embark on a day trip to Campos do Jordão, known as the "Brazilian Switzerland" for its European-style architecture and cool climate. Explore the charming town, visit the Amantikir Gardens, and enjoy a traditional Swiss fondue for lunch.

Day 6: Culinary Delights

Morning

Join a private tour to explore São Paulo's culinary scene. Visit local markets and sample exotic fruits, cheeses, and traditional Brazilian snacks.

Afternoon

Enjoy a leisurely lunch at Mercadão, São Paulo's famous municipal market. Try the iconic mortadella sandwich and pastel de bacalhau, a delicious codfish pastry.

Evening

For dinner, head to D.O.M., a world-renowned restaurant by chef Alex Atala, known for its creative use of Amazonian ingredients. End your day with a cocktail at SubAstor, a speakeasy-style bar with a unique atmosphere.

Day 7: Departure

Morning

Spend your final morning in São Paulo exploring the Jardins neighborhood, known for its upscale shops and cafes. Visit the Instituto Moreira Salles for a dose of contemporary art and photography.

Afternoon

As your São Paulo adventure comes to an end, make your way to the airport for your departure flight. Consider booking your flight through Trip.com for the best deals.

São Paulo is a city that captivates with its energy, diversity, and endless possibilities. From its rich history to its vibrant culture, this 7-day itinerary offers a comprehensive guide to experiencing the best of what São Paulo has to offer. Whether you're exploring its iconic landmarks, indulging in its culinary delights, or immersing yourself in its arts scene, São Paulo promises an unforgettable journey.